vrisch • Human-centered extended reality

Axel Dietrich

Founder & CEO

Axel is the founder and CEO of vrisch, as well as a veteran VR producer. Since 2002, he has been involved in the film and advertising industry as a VFX/Motion Graphics artist in Vienna, Munich, and Barcelona for clients like Red Bull, AMA, Royal Caribbean, Novartis, and SEAT, adding VR to his work in 2013. In 2013 he founded vrisch, which became the first content production company in Vienna solely dedicated to creating immersive experiences. Axel’s superpower? Imagine a deer hunter sitting behind a bush while the seasons change behind him in a hyperlapse. This is how his enduring patience, focus, and perseverance looks like.